Making sustainable tourism happen

Become a stakeholder in sustainable tourism alongside us

As a travel professional, you play a key role in shaping more responsible, inclusive and future-oriented tourism. The Nouvelle-Aquitaine Regional Tourism Board supports you with practical tools, clear frameworks and reliable references to help you design stays that meet evolving market expectations.

Table of contents

Why work with us on sustainable tourism?

Sustainable tourism in Nouvelle-Aquitaine is built on three pillars:

Concrete operational guidelines to structure responsible stays
Clear identification of committed stakeholders through recognised labels and the regional framework
Strong regional commitments supporting inclusion and local development

Explore our dedicated resources below.

The Regional Framework

To avoid getting lost in the jungle of labels, we have developed a shared regional framework designed
to identify stakeholders committed to sustainable tourism.

Identifying and promoting

In practice

Design more responsible stays

Building more responsible stays starts with clear choices and reliable partners. Nouvelle-Aquitaine equips you with practical guidance to integrate sustainability, inclusion and accessibility into your programmes.

Learn more about 17 ways to schedule sustainable stays in nouvelle-aquitaine

©OT Cambo les Bains – CRTNA

17 ways to schedule sustainable stays in Nouvelle-Aquitaine

Nouvelle-Aquitaine provides travel professionals with 17 practical guidelines to integrate sustainable tourism principles into the design of their stays.

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Learn more about Guide to tourism labels

©Plateau de Millevaches / M.Audouard-CRTNA

Your guide to tourism labels

How can you navigate the wide range of sustainable tourism certifications recognised at national level? The Nouvelle-Aquitaine Tourism Board helps you understand and identify reliable labels.

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Learn more about Accessible tourism in Nouvelle-Aquitaine

Accessible Tourism in Nouvelle-Aquitaine

Recognised French labels such as Tourisme et Handicap and Destination pour Tous provide reliable and objective information about accessibility standards, helping you design inclusive stays for all audiences.

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Our sustainable approach

Our pledge for desirable, sustainable and people-powered tourism

The Nouvelle-Aquitaine Regional Tourism Board is firmly committed to transforming tourism practices to address the challenges ahead: climate transition, inclusion, attractiveness and local impact.

Discover our sustainable approach